Sign up for regular updates on your consumer rights, personal finance and product safety. (e) A district or county attorney may act under this section so long as the consumer protection division does not intend to act with respect to that matter. An act or practice shall be deemed deceptive whenever the producer, manufacturer, supplier or seller, through concealment, false representation of fraudulent manipulation, induces a consumer to enter into a sales or lease transaction of any consumer product or service. Under the Consumer Protection Act 2007, advertising is seen as misleading if it involves false, misleading or deceptive information that is likely to cause the average consumer to act in a way they might otherwise not. Any important information is hidden or left out. Ads should clearly and conspicuously disclose all the information about an offer that is likely to affect a consumer’s purchasing decision. “Education is when you read the fine print. Overview of the Consumer Protection Act, 2007 Summary 1. The class action lawsuit alleged that Western Digital and other manufacturers used the decimal system, in which one KB equals 1,000 bytes and one MB equals one million bytes. Comparing one’s product to a competitor’s product is inherently tricky, and advertisers may deceive consumers by focusing on attributes where their product exceeds their competitor’s, while ignoring other attributes. The Missouri Merchandising Practices Act is the state’s primary truth-in-advertising law. The price or way the price is calculated is misrepresented, e.g. Advertisements for the products claimed the products had “clinically proven” health benefits. The FTC looks especially closely at advertising claims that can affect consumers’ health or their pocketbooks – claims about food, over-the-counter drugs, dietary supplements, alcohol, and tobacco and on conduct related to high-tech products and the Internet. With authority granted by the Ohio Consumer Sales Practices Act and other statutes, the section enforces laws that prohibit unfair and deceptive practices including but not limited to: false advertising, shoddy workmanship, and failure to perform services or to deliver goods. The National Consumer Agency now CCPC can prosecute offenders under this Act. This protects consumers from misleading or false advertising. The primary purpose of the DTPA is to protect consumers against false, The company’s 80-gigabyte (GB) hard drive, using the binary system, allegedly held only 74.4 GB of data. Some statutes and regulations may not apply, however. to consumers. State laws prohibit certain acts considered to be " deceptive trade practices," including false advertising, bait and switch scams, and tampering with a car's odometer. The Consumer Protection Section protects Ohioans from predatory and illegal business practices. Better Pizza.” The Fifth Circuit Court of Appeals ruled that the slogan was “not an objectifiable statement of fact” that consumers might rely upon and dismissed the lawsuit. Under the Consumer Protection Act 2007, advertising is seen as misleading if it involves false, misleading or deceptive information that is likely to cause the average consumer to act in a … Consumer Protection Act 2007 The Consumer Protection Act 2007 protects consumers against false or misleading claims about goods, services and prices. If you suspect a business is giving false or misleading information about why prices have increased, you can report it to the Commerce Commission. The Consumer Protection Act 2007 aims to prevent false or misleading indications about goods, services and prices given in the course of a business trade or profession. – free delivery is advertised, but the delivery actually involves some sort of fee or charge. The UCL “borrows heavily from section 5 of the Federal Trade Commission Act” but has developed its own body of case law. Press advertisements in newspapers or magazines, Posters telling the public about an event or concert, Digital advertisements on websites or mobile phones, Shop signs (giving information unique to a particular shop), Giving the Annual Percentage Rate (APR) a prominent place in the advertisement, Stating any restrictions on the availability of credit, Details of any charges other than the payments and interest. Redress for individual consumers Anyone, including the CCPC, may apply to the Circuit Court or the High Court for an order banning any unlawful practice (with some small exceptions) under the Consumer Protection Act 2007. The company charged more for the products, and consumers were induced to purchase the products, based on these claims. Products claimed the products claimed the products, services or prices commercial directive... 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